Dietan and PureLine at the exhibition „SIAL Paris 2012“

From 21 to 25 november 2012  Lightfood OÜ and Pure Line Product OÜ participated in the world’s largest and prestigious food exhibition „SIAL 2012 Paris“ dedicated to Food Trends and Innovations.

Our sour milk products Ayran и Dietan, as well as а novelty of this year – ice cream „Pure Line“ – were represented by „Мiss Estonia 2012“ Kätlin Valdmets.  Businessmen from all over the world considered it a honor to visit our stend and take a picture with „Мiss Estonia 2012“.

 

Kätlin’s such popularity promoted our production very well. Asian, African and European countries expressed serious interest in our sour milk products and ice cream. A strong interest continues also after the exhibition. Therefore, it is very likely that a geography of Lightfood OÜ’s and Pure Line’s sales extends beyond Europe in the near futuure.

Additional information: http://www.sialparis.com

Dietan - innovative product, Anuga 2011, Cologne

Anuga 2011
The world´s leading food fair for the retail trade and the food service and catering market. Anuga 2011 takes place in October in Cologne, Germany.



Anuga 2011 was attended by 6,596 companies from 100 countries, which occupied a gross exhibition space of 284,000 m². Over 155,000 trade visitors from 180 countries attended Anuga 2011.

Contest «Taste11»
The competition of innovative products «Taste11» was held within the framework of Anuga 2011 534 companies presented 1395 products for the competition.

The international taste11 jury selected 54 products as the winners for the innovations catalogue.

Among winners are 4 dairy products: milk dessert from the Netherlands, cheeses from Italy and Germany and dairy drink DIETAN from Estonia